From idea to launch in eight weeks

Speed comes from sequencing, not shortcuts. We front-load the decisions that are expensive to reverse and defer everything else until we have real signal.

Week one is scope and architecture; the middle weeks are tight build-and-measure loops; the final stretch is hardening and handover. Nothing ships without instrumentation.

The result is a launch that the team can actually stand behind — and a foundation that keeps moving after we step back.